Pearl aims to redefine the Art of Coastal Living. It’s a boutique that blends coastal sensibility with personal touches, offering fashion, home goods, and beauty products shaped by the slower rhythms of Half Moon Bay. Its collection leans into texture and tone—soft fabrics, neutral palettes with splashes of color, and objects that feel both grounded and refined. The name honors Pearl, the owner’s beloved bulldog, and the mood of the shop follows suit: calm, unfussy, and quietly elegant.
Owner Kelly Mumford brings her artistic eye to every item on the shelves. The boutique sits just a short walk from her own gallery, where her paintings are on view. At Pearl, the aesthetic is cohesive but relaxed—more curated than styled. Shoppers are encouraged to bring their dogs, too. It’s not a gimmick. It’s just part of the everyday welcome.
